Investing In Legacies, One Exceptional Company at a Time

We invest, acquire, and nurture remarkable businesses, preserving their essence while driving sustainable growth for decades.

Our Vision

At 2iC Ventures, we're not your typical investors. We're the partners founders wish they had when considering the future of their life's work. We've reimagined private equity to serve small business owners better, prioritizing clear communication, transparency, and a streamlined process for selling or growing your business.

Our approach combines the expertise of seasoned investors with the empathy of fellow entrepreneurs. We're committed to preserving your legacy while fueling sustainable growth, maintaining the essence of what makes your company unique. We're here to provide the support, resources, and vision to take your business to new heights, all while honoring its foundation and core values.

Our Approach

Why partner 2iC? Because we understand your journey.

Streamlined process

We've refined the acquisition process to its essence, prioritizing clear communication and respecting your valuable time.

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Long-term commitment

We focus on sustained growth and innovation over decades, not quick exits. Your business's long-term is our goal.

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Preserving your legacy

We safeguard the unique culture and values that have made your company successful, treating them as our own.

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Comprehensive support

Beyond capital, we bring operational expertise, technological insights, and a valuable network to drive strategic growth.

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Integrity driven relationships

We build partnerships founded on trust, transparency, and open communication. These principles are non-negotiable.

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Thoughtful expansion

We grow your market presence strategically, always aligning with your core mission and values.

How We Stack Up

Traditional PE and VC are great...for some. Here's how we're different:

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Venture Capital
<a href="https://storyset.com/work">Work illustrations by Storyset</a>
Private Equity
<a href="https://storyset.com/work">Work illustrations by Storyset</a>
2iC Ventures
Focus
Rapid scaling
Short-term gains
Sustainable long-term growth
Deal Timeline
3-6 months
3-6 months
30-90 days
Founder Role
Must stay and scale
Usually replaced
Flexible - stay or transition
Deal Structure
Equity dilution
Complex earnouts
Simple, cash upfront
Business Impact
Push for hypergrowth
Heavy-handed changes
Preserve and enhance
Exit Strategy
Quick exit (3-7 years)
Flip in 3-5 years
Long-term partnership
Capital Type
High risk investment
Leveraged buyout
Patient capital
What We Look For

Our ideal partners aren't just about the numbers.

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Proven track record

U.S.-based businesses with $500K to $3M in free cash flow and at least 3 years of success under their belt

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Something special

A strong market position, loyal customers, or an innovative product or service that sets you apart

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Great people, great culture

High-quality teams with positive, ethical practices that align with our long-term vision

FAQs

Answers to common queries about partnering with 2iC Ventures.

What types of businesses does 2iC Ventures invest in?
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We maintain an open-minded approach to investments, with a particular interest in profitable U.S.-based businesses across various industries. Our primary focus areas include B2B SaaS, digital marketplaces, and tech-enabled services. However, we're always eager to explore exceptional businesses in other sectors that align with our investment criteria.

What is the typical timeline for completing a business sale to 2iC Ventures?
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We've streamlined our acquisition process to be both efficient and thorough. Generally, the process takes 30-90 days from initial discussions to closing the deal. Our goal is to move swiftly while ensuring all aspects of the transaction are handled properly.

Can business owners remain involved with their company after selling to 2iC Ventures?
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We offer flexible arrangements tailored to each situation. If you wish to continue leading the company, we welcome your ongoing involvement. Alternatively, if you're ready to transition out of the business, we're prepared to take on full management responsibilities. We'll work with you to determine the best approach for both you and the business.

How does 2iC Ventures contribute to the growth of acquired businesses? 
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Our approach to business growth is comprehensive and tailored to each company's needs. We focus on enhancing operations, providing strategic guidance, and leveraging our network of industry experts. Our goal is to drive growth while preserving the unique elements that have made your company successful.

How does 2iC Ventures approach employee retention and company culture after an acquisition?
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We recognize that employees and company culture are crucial to a business's success. Our priority is to preserve and nurture these elements. We don't believe in unnecessary restructuring or cultural overhauls. Instead, we aim to support and enhance the existing team and culture that have contributed to the company's achievements.

How does 2iC Ventures' approach differ from traditional private equity firms? 
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Our approach at 2iC Ventures is designed with small business owners in mind, setting us apart from many traditional private equity firms. We focus on long-term, sustainable growth rather than quick exits, emphasizing the preservation of company culture and legacy. Along with capital, we bring operational expertise to help drive meaningful improvements. Our acquisition process is streamlined and transparent, and we're committed to holding investments indefinitely, allowing for patient, steady growth. This approach aligns more closely with the values and goals of small business owners, creating partnerships built on mutual understanding and shared success.

Does 2iC Ventures offer advisory services to businesses not looking to sell? 
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We understand that not every business owner is looking to sell, and we're here to help regardless of your current plans. Our advisory services leverage the same expertise we use in our portfolio companies, covering areas such as business model optimization, operational excellence, tech-enabled strategies, and performance and culture enhancement. Whether you're seeking to grow, improve operations, or simply explore your options, we're ready to provide tailored guidance to help your business thrive.

Ready to write your next chapter?